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Soulmates Review 2024 — Real Dating Site or Scam?

Soulmates Review 2024  — Real Dating Site or Scam?
About Site
Active Audience 58%
Quality Matches 67%
Popular Age 28-31
Profiles 360 000
Reply Rate 93%
Ease of Use 6.6
Popularity 4.5
Fraud Very Rarely
Registration Free
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Pros and Cons

  • Ad-Free: This online site offers an advertising-free experience to all members using this site.
  • Large membership: this dating platform has a vast number of registered members using this site. The United States alone has over 22 million registered members using this website.
  • Active users: this site has a large number of daily active users. On average, the daily logins are over half a million, making it one of the world's most active dating sites.
  • Gender Proportion: this site has an almost equal number of genders. The male population is slightly more significant compared to that of women using this dating site.
  • Registration Process: the registration process is straightforward and fast. It takes less than three minutes to complete the registration process.
  • Online members: this site allows its users to check who is online at any given moment. It also offers members the last seen feature when they visit another user's profile.
  • Mobile application: this online dating site has a fully functional mobile app, available to both android and IoS Smartphone users.
  • Expensive to use: Basic features like messaging can only be accessed through premium accounts.
  • Pricey: Its premium rates are a bit expensive compared to other online websites.
  • Detailed Profiles: members are required to provide at least half of their details before being allowed to use this website.

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Welcome to our Soulmates review. In this comprehensive article, we’ll let you know about this online site’s features, the pros, cons, and other useful information that can guide a user. Join this review to get more information. Let’s start with the advantages and disadvantages of this site.

The Guardian Soulmates, as popularly known, is an online relationship website owned by the famous magazine publishing company, The Guardian. It is a top-rated site, which gets over 15,000 new members daily. In 2014, it won the UK dating Awards for being the dater’s favorite website. It is also a member and a co-founder of the Online Dating Association (ODA).

Launched in 2004, Soulmates has grown to become one of the largest dating sites, with a mission to connect serious online members into long term relationships. It has success stories of newly joined couples on its homepage, giving hope to new users who are looking for partners to marry.

How Does Soulmates Work?

How Does Soulmates Work?

Its primary purpose is to hook-up its members to serious and long term relationships, which leads to marriage.

This online dating platform offers these dating categories to its members: Mature, Professional, Single parents, Gay, and lesbian dating.

Being a UK dating site, Soulmates has subdivided its website to offer the location-based type of dating. Its subdivisions include Brighton, London, Manchester, Oxford, Sheffield, Bristol, Birmingham, Edinburgh, Dublin, Leeds, Glasgow, Cambridge, and Liverpool. Clicking on these dating tabs will direct you into finding love in these cities.

Audience Analysis

Soulmates’ membership is so vast and has been classified into the segments below. It’s one of the largest dating sites out there.

  • Geographical: people using this site are mainly found in the United States, the United Kingdom, and Australia. However, this site is available to all other parts of the world.
  • Gender: this dating site accommodates all the genders. I.e., male and female.
  • Sexual Orientation: Soulmates members fall into different sexual orientations. This website accommodates straight, gays, lesbians, and other LGBTQ community.
  • Age: The majority of members using this dating site range between 18 to 34 years. *However, you can find older age groups using this site.
  • Ethnicity: This dating site has members from major ethnic groups in the world. It contains Arabs, Black Americans, Indians, British Asians, among other mixed groups.

Key Features

The dating website has special unique features that make it easy to match its members and also to use—to make Soulmates exciting and distinctive. These essential features include the following.

  • Messaging: this is a communication feature only available to premium account holders. It is used to send chats and other materials to already matched members.
  • Blog: These are blogs done by the parent company, The Guardian, on this website. It gives users the current news, tips, events, topics, advice, etc. Both in written and in video form to educate and inform its readers.
  • Advanced Search: This is a feature available to premium account holders as it enables them to search for their potential matches using other deep search filters. These deep filters include social habits, hobbies, and body qualities, among others. It allows them to get exact matches as per their preferences.
  • At a Glance: This feature shows your compatibility with the other member by comparing your features.

Soulmates User-friendliness

Soulmates User-friendliness

Soulmates site is straightforward and friendly to use. Features are designed so that, even with little knowledge with computers, you can quickly navigate this site.

The mobile application works just fine. There haven’t been recorded issues of crashing or becoming difficult to use to all age groups.

Website Design & Usability

Soulmates Design & Usability

Having the same design as The Guardian magazine, Soulmates’ design is unique, sleek, and modern. Its white, black, and purple colors perfectly match to give this site an appealing feature to its users.

The signup tab is at the center of the homepage, while the sign-in tab for already registered members is at the top. The main page is also filled with stories of recently joined Soulmates. This dating site groups users according to the time they joined. You can find groups of members who joined recently and those who have stayed on this site for a long time.

Soulmates Mobile Application

The Soulmates dating site has a fully functional mobile application available to its members. This mobile app is available for free download and installation to both android and iOS members.

Soulmates’ mobile application has all the website features, and it’s easy to use and navigate. It also features fewer advertisements as compared to the desktop browser. This mobile application enables the members to use this site anywhere and through their smartphones.

Customer Support

Being a great and one of the famous 21st-century relationship sites, Soulmates has dedicated customer care, which tries as much to help and solve members’ issues. You can contact the customer support group via their social media pages, which include: Facebook, Twitter, and Instagram accounts.

Through the site, customer care can be contacted through the contact us section, whose tab is just at the homepage’s footer. Contacting the customer support through this tab requires users to give their email address, name, and type of query, subject, and the intended message. Feedback is always immediately or within 24 hours.

Sign-Up Process and User Profile

Sign-Up Process and User Profile

Having an account at Soulmates requires members to register and complete their profiles. Account registration and profile make-up are free of charge to all users of this dating site.

How to Sign-Up

The registration process on this site is straightforward and fast. Details required during registration include the below:

  • You are: this defines your gender and the gender of the person you are looking for. It can be a man looking for a woman, a woman looking for a man, a man looking for a man, a woman looking for a woman, a woman looking for both or a man looking for both.
  • Aged: you are required to state the range in years, the persons you are searching for.
  • Date of Birth: on this tab, are required to provide your date of birth
  • Email address: you are required to provide a functioning email address.
  • Username: the website requires you to provide a username to be used on the site.
  • Password: you are required to provide a unique and robust password to secure your account. The password has to be 8 -16 characters long.
  • Country: you are required to provide your country of residence. Mostly, it gives you the suggestion depending on your IP address.
  • Postcode: Your city’s postcode is required in this section.

Profile quality and verification

After the registration process, next, members are required to create their profiles.

Soulmates profile requires users to give in the below information:

  • Photo: on creating a profile, new users must provide their profile photos to enable other users to see them.
  • Physical Appearance: this gives details of the body appearance of the person registering the account. It includes slim, average, BBW, athletic, among other body features.
  • Relationship status: there are several relationship statuses a member is required to choose. These include Single, in a relationship, widowed, among others.
  • Children: Users have to state whether they have kids or not and whether they prefer their matches with kids.
  • Looking for: In this section, members must correctly confirm and define the kind of matches they are looking for.
  • Description: This tab requires new account users to give a little in-depth description of themselves
  • Your match: You must provide a short description about your match in terms of the in-depth features.
Soulmates Search

There are search options available to users on this site. You can search for a potential match using the search filters below.

  • Age: you can search matches by use of their age brackets. You can set these brackets according to your age preference.
  • Location: you can search members by their location or towns. It allows users to get matches from their vicinity or outside their country of residence.
  • Gender: you can search for a possible match using gender—for example, a man looking for a woman, a man is looking for a man, etc.
  • Social habits: this feature is available to premium account holders, and it allows users to search for their matches by social practices, including drinking and smoking.
  • The body features: this is an advanced search feature available to premium account holders.

Matching & Chatting

Soulmates Matching & Chatting

To create a match at Soulmates, you have to like or send a request to your potential match. When the match likes back, then it becomes a match. Matches are the people you have connected to and liked each other.

Soulmates guide its members in getting their perfect matches by using the search criteria one chose while registering their account. It gives users twenty free recommended matches. On these matches, one can create attention to the other by liking their profiles. This feature is available to both free and premium account users.

The only chatting feature available on this online dating platform is the messaging feature. Only members on premium accounts have the privilege of sending, receiving, and replying to messages. Free accounts can only like a profile. Receiving, reading, and responding to the message require an upgrade to a paid account.

Subscription Options

The Soulmates dating site provides two types of memberships to its members:

  • Free Account
  • Premium Account: This is also known as a paid account.

Free Version

Free accounts are the primary accounts members get just after registering and creating their profiles. They offer limited services which include the below:

  • Registration and creating a profile: members on free accounts can register and create their profiles for free.
  • Likes: users on free accounts can like and add these liked profiles to their favorites list.

Search options: Free account holders can use the search filters for free while using this online dating site.

  • Profile pictures: free account holders can upload their profile pictures. They also have permission to view other users’ profile pictures.
  • Go through profiles: Free account holders can go through other members’ profiles as they choose their preferred match.

These are paid accounts and allow its users to enjoy all the basic and advanced features of this online platform. Inclusive of the above free primary advantages, premium accounts enjoy the below-added benefits:

  • Messaging: Premium account holders enjoy the benefit of sending, receiving, and replying to messages from other users of the website.
  • Photo and profiles: premium accounts can view all photos of other profiles and access all the information on their profiles.
  • Advanced search: apart from the standard search, premium account holders can search their matches using the advanced search features, including social habits like smoking and drinking.
  • Weekly matches: premium members can get ten weekly matches, created by the Soulmates matching criteria’s.
  • Search results: premium users can sort and filter these search results according to their needs.


To have a premium account in Soulmates, you must subscribe or make payments to affect this. Soulmates subscriptions come in different packages as discussed below:

  • One-month package at $40.00
  • Three-month package at $80.00
  • Six months’ package at $120.00

From the above packages, the more months you pay, the more you save on subscriptions.

Cancelling Subscription

Yes, it is possible to cancel the Soulmates subscription. Subscriptions at Soulmates are always auto-renewed once they expire or depleted. To cancel a subscription, users have to turn off the auto-renewal feature on their account settings.

However, subscriptions are never refundable. Users can use the remaining amount until when it gets finished or when it expires.


Soulmates Safety&Security

Soulmates is one of the safely guarded dating sites in the world. It has updated security features that ensure users and their data remain safe from online threats and hackers.

Soulmates have committed themselves to provide safe and secure dating features to their users. It uses a Date Safe Guide from the Online Dating Association, one of the founders and members.

Soulmates guide-to-dating gives the below information which members should use to be secure:

  • Getting to know you
  • Photos
  • Personal Information
  • Real-world Dating
  • Protect yourself
  • Travel
  • Requests for Money
  • Safety
  • Trusting instincts.

Soulmates Alternatives and Competitors

Despite being one of the largest dating sites currently, Soulmates is facing stiff competition from these sites:

Badoo is one of the largest dating sites available around the world. It has a large number of users, more than the Soulmates site. The advantage of Badoo is, the membership is diverse, and it gives matches based on location. It is available both on desktop browsers and also through the mobile application.

  • Ashley Madison
  • It is an online dating site, which has a large number of members from the United States and the United Kingdom. The advantage of Ashley Madison is that it offers its female users free premium accounts. It is available as a website and also as a mobile app.

Adultfriendfinder.com is also an online dating site giving Soulmates some stiff competition in the online dating world. The advantage of Friendfinder is that it offers casual, no strings attached sex, which is more common than serious dating in this 21st century. It is available on the mobile application and through desktop browsers.


Being The Guardian Magazine product, Soulmates has proved to be a good dating site which can be used to find serious partners for long-term and short-term dating. It has many users, which makes it easier and fast for one to find their preferred match. With its modern interface, every user may love to use this site to get a preferred partner.

The issue with this platform is that most of its members are concentrated in one region, the United States and the United Kingdom. It means one getting a match outside these regions becomes a headache. However, it is an excellent site to use if you live in those regions. We recommend it for people who are trying to find lifelong or marriage partners. Go give it a try!

MS, RD & Writer
Pablo has done various life coaching sources and personal development. He has even worked as a relationship technician and loves empowering other people. Having encountered several hardships in life, he understands what others go through and is willing to help them. His primary focus is on building self-esteem and changing people’s perspectives on their challenges.
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